A proposal that I've followed is nearing the end of its Commitment phase. I elected to reshare a link to it over social media. I've been thinking, if a user that has never been on a Stack Exchange site before, let alone never being on Area 51, how are they to know what I'm really pitching them here? In the Definition stage of the proposal, users can get a sense that people are proposing questions, etc.
I don't know what the user experiences when they land here in response to a link to a proposal in commitment, but if faced with just the page containing announcements/links to Discussion questions regarding the proposal/a bunch of information about reputation with a lonely isle of "Top Example Questions," should there be just a bit more information about what they are getting themselves into?